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Journal of Applied Sport Management University of Tennessee, Knoxville
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Home > JASM > Vol. 2 (2010) > Iss. 1

 

Volume 2, Issue 1 (2010)

Note: Published as Journal of Sport Administration & Supervision

Front Matter

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Publisher's Welcome
Colby B. Jubenville

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Editor's Overview
Benjamin J. Goss

Article

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The Influence of the Bowl Championship Series on Competitive Balance in College Football
Stephen W. Dittmore and Craig M. Crow

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Heroes and Villains: Increasing Fan Involvement in Pursuit of “The Elusive Fan”
Thomas S. Mueller and John C. Sutherland

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A Comparison of American and Chinese Consumers’ Attitudes Toward Athlete Celebrity Endorsers
Alan D. Schaefer, R. Stephen Parker, and John L. Kent

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Experiences in Youth Sports: A Comparison Between Players’ and Parents’ Perspectives
Keri A. Schwab, Mary Sara Wells, and Skye Arthur-Banning

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Implications of Toppling Goal Posts in College Football: Managing Institutional Risk
David LaVetter and Yun Seok Choi

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NCAA Championships are Changing the Game of College Admissions
Kyle Judah

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Marketing Intercollegiate Athletics at the NCAA Division III Level
Cheryl Robinson

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Goodbye Coach Ranager
Colby B. Jubenville

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Until it Hurts by Mark Hyman
Mark Hyman

Journal of Athletic Sport Management
 
 
 
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DOI: 10.7290/jasm

ISSN: 2327-0187

This V.O.L. Journal is published in partnership with The University of Tennessee Libraries.

 
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