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Aims & Scope

Research submitted to JASM should focus on core aspects of sport business (e.g., analytics, economics, finance, gambling, leadership, organizational behavior, marketing, sales, sponsorship, strategic management) and how they impact the study and practice of sport in various sectors and competitive levels. Submissions in the areas of community and recreational sport must be focused on core sport business topics (e.g., recruiting, employee retention, leadership) or they will not be considered. Manuscripts may address a wide range of issues within the realm of sport business but must be presented concisely (i.e., 3,500 words or less) to quickly communicate important pieces of new and creative research. Empirical research is preferred, but compelling qualitative and conceptual work will be considered. Theoretical manuscripts must provide a clear connection to important and interesting sport business applications. English is the language of JASM. International submissions are welcome but need to consider that the main readership of JASM is in the United States and Canada. Thus, international submissions need to be tailored accordingly. Clear connections need to be made regarding how the study results connect to and improve understanding of the business of sport found in the United States and Canada.