DOI
https://doi.org/10.7290/jasm14kds4
Abstract
As sports teams enter the metaverse through launching virtual versions of their home stadiums, there is a pressing need to reimagine the stadium experience and how virtual stadiums differ from their physical counterparts. This review establishes a foundation for crucial conversations that can shape future research and managerial practice amidst an emerging trend in the sport industry.
Recommended Citation
Baker, Bradley J.
(2022)
"Impact Analysis of a Virtual Stadium: Measuring Sport in the Metaverse,"
Journal of Applied Sport Management: Vol. 14
:
Iss.
4.
https://doi.org/10.7290/jasm14kds4
Available at:
https://trace.tennessee.edu/jasm/vol14/iss4/7