Location
CCI Auditorium, 321 Communications Building
Abstract
This paper conducts a research on the family-owned newspapers by interviewing the managers from the industry and doing a solid content analysis. It answers three research questions: What is the role of organizational ecology in the development or innovation of family-owned newspapers? How can organizational ecology be applied to newspapers? What elements on the newspapers’ websites are possibly profitable for the newspaper?
Included in
A research on family-owned newspaper
CCI Auditorium, 321 Communications Building
This paper conducts a research on the family-owned newspapers by interviewing the managers from the industry and doing a solid content analysis. It answers three research questions: What is the role of organizational ecology in the development or innovation of family-owned newspapers? How can organizational ecology be applied to newspapers? What elements on the newspapers’ websites are possibly profitable for the newspaper?