The award-winning University Tennessee Office of Communications and Marketing provides services in the fields of broadcasting, photography and videography, web-based communication, writing and editing, graphic design, and media and public relations, and operates its own public radio station. The office’s highly respected professionals reach audiences both inside and outside the university, promoting UT’s image and reputation; refining messages for local, regional, national, and international audiences, as appropriate; and strategizing the most effective modes of communication to meet program objectives and support UT’s mission and goals.