Masters Theses

Date of Award

8-1959

Degree Type

Thesis

Degree Name

Master of Science

Major

Agricultural Economics

Major Professor

Cecil E. Fuller

Committee Members

R. G. Spitze, R. T. Brett, T. J. Whatley

Abstract

Specifically the objectives of this study are: (1) to describe the present marketing practices and facilities used in merchandising nursery products at the retail level; and (2) to point out possible practices which may alleviate some marketing problems, as well as improve marketing efficiency.

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