When Social Media Takes Your Money: In-App Shopping and Buyer’s Remorse Study

Date Issued
May 1, 2019
Author(s)
Jaffe, Catie
Advisor(s)
Courtney Childers
Subjects

advertising

social media

buyer's remorse

in-app purchase

psychology

online shopping

Disciplines
Major
Advertising|||Advertising
Minor
Business Management, Psychology
Embargo Date
May 5, 2019
File(s)
Thumbnail Image
Name

Thesis___CJ_Final.pdf

Size

2.9 MB

Format

Adobe PDF

Checksum (MD5)

b9b566e01a49c74c971b45a96eaad100