Brand Positioning vs. Employee Behavior

Date Issued
May 1, 2016
Author(s)
Waters, Kaitlin Day
Advisor(s)
Alex Zablah
Permanent URI
Subjects

branding

retail

customer service

marketing

Disciplines
Major
Marketing
Marketing
Embargo Date
April 22, 2016
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Brand_Positioning_vs__Employee_Behavior___Kaitlin_Waters_thesis.docx

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