Interactive video (Level 1) as an alternative to lecture : a field test

The development of a cost effective model for employing interactive video and its subsequent field test were the focus of this investigation. The purpose of the field test was to compare the methods in terms of achievement and satisfaction, in addition to determining if prior computer use was correlated with higher levels of satisfaction. A template for the educator or trainer in business was also developed to allow economical intervention with this method of instruction. This inquiry comparing interactive video with traditional lecture indicated that this alternative method of instruction can result in equal levels of achievement and self-expressed satisfaction scores.