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  4. Fyre Festival: The good, the bad, the ugly and its impact on influencer marketing
Details

Fyre Festival: The good, the bad, the ugly and its impact on influencer marketing

Date Issued
May 1, 2020
Author(s)
Gilbert, Loren Grace
Childers, Courtney
Boatwright, Brandon
Advisor(s)
Courtney Childers
Additional Advisor(s)
Brandon Boatwright
Subjects

influencer marketing

public relations

fyre festival

social media

influencers

Disciplines
Business and Corporate Communications
Communication Technology and New Media
E-Commerce
Graphic Communications
Marketing
Mass Communication
Social Influence and Political Communication
Social Media
Major
Public Relations
Minor
Business Administration
Embargo Date
June 10, 2019
File(s)
Thumbnail Image
Name

FyreFestivalTheGoodTheBadTheUgly_.pdf

Size

1.37 MB

Format

Adobe PDF

Checksum (MD5)

141333379f1ffaab3a59c9320150172a

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