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Facebook and College Students: Is Marketing Effective

Date Issued
May 1, 2011
Author(s)
Craig, Kelsey
Advisor(s)
Mark Collins
Permanent URI
https://trace.tennessee.edu/handle/20.500.14382/9717
Subjects

social media marketin...

college students

Facebook

online marketing

Disciplines
E-Commerce
Entrepreneurial and Small Business Operations
Marketing
Major
Marketing|||Marketing
Embargo Date
May 13, 2011
File(s)
Thumbnail Image
Name

0-Appendix_A___100_Ways_to_Measure_Social_Media.docx

Size

21.73 KB

Format

Microsoft Word XML

Checksum (MD5)

22aee78f174e936b0cdcd6fccc9f4612

Thumbnail Image
Name

1-Appendix_B____Survey_Questions.xlsx

Size

11.82 KB

Format

Microsoft Excel XML

Checksum (MD5)

8ae1ce2ca2c99f6b6f210da37348f816

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